|
January 26, 2009 - New Mity-Lite office in United Kingdom supports leading furniture company’s global brand
FOR IMMEDIATE RELEASE
Media Contacts:
UK
Michael Cross
Mity-Lite UK
0118 9798699 | 07525 360399
mcross@mitylite.com
www.mitylite.com
|
USA
Melissa Clyne
Scribe, Inc., for Mity-Lite
011.801.486.6763
melissa@scribepr.com |
NEW MITY-LITE OFFICE IN UNITED KINGDOM SUPPORTS
LEADING FURNITURE COMPANY’S GLOBAL BRAND
Company invests in customer relationships & innovative products to grow “enterprise excellence”
OREM, Utah — January 26, 2009 —Mity-Lite, the leading U.S. producer of durable and lightweight tables and chairs, today announced the opening of its new sales office in the United Kingdom. The new Berkshire location provides customers with the personalized service and product consultation that is a hallmark of Mity-Lite. The company also just recently launched a new web site to provide an interactive showroom for its products worldwide.
“Mity-Lite is the premier destination for durable, lightweight furniture systems,” said CEO Randy Hales. “As such, our new U.K. office better positions us to meet the needs of existing and future customers with the dual support of a strong global organization and a professional local presence, helping to ensure our customers’ continued success.”
The new office is led by Michael Cross who brings several years of experience selling complementary product to Western European clientele.
Hales continues, “While the global economy is down, Mity-Lite will continue to invest in its core business. We are focused on building a culture of ‘enterprise excellence,’ better enabling Mity-Lite to introduce new products that will serve to protect and enlarge its table presence while extending our chair product offering.”
Mity-Lite recently updated the company’s brand identity with a new logo and Web site, which will be used to cast a product innovation theme of “moving the industry forward” over the next year.
ABOUT MITY-LITE, INC.
Mity-Lite, Inc. is a global manufacturer of market-leading furniture systems that efficiently meet business-to-business customer needs across multiple markets, including hospitality, higher education, worship facilities, government, parks and recreation, public assembly, and healthcare, among others. Founded in 1987, Mity-Lite is an established furniture brand, world-famous for its durable and incredibly lightweight tables, as well as its folding and stacking chairs, and portable dance floor. Mity-Lite’s dedicated personal service and superior durable yet lightweight products result in an overall lower cost of ownership and complete customer satisfaction. (www.mitylite.com)
# # #
©2009 Mity-Lite Inc. Mity-Lite and Encore Staging are trademarks of Mity Enterprises in the United States and other countries. All other brand and product names are trademarks or registered trademarks of their respective companies.
|